Know which units are overpriced before day 90.
We match every unit on your lot against comparable units at named competitors in your market, then group them by age and model. Undercut units and aging stock surface on their own — and the same feed drives your ads, so sold units stop getting clicks.
Quick sign-up, then click anything. It's a fictional dealer group with example numbers.
Pricing tools tell you the market. They don’t tell marketing.
Your pricing tool and your ad campaigns don’t talk. Overpriced units keep getting ad spend; fresh, well-priced units don’t get pushed.
Pricing and aging, wired into marketing.
Aging buckets
0–30, 31–60, 61–90, and 90+ day buckets with each bucket’s average price position vs. the market.
Competitor match
Each unit matched to comparable units at named local competitors with average price difference.
Cohort tracker
Make and model groups with unit count, average price, average days, and position vs. comps.
Watchlists
Aging (60+ days) and undercut (priced above market) units listed for the desk.
Feed-driven ads
Campaigns follow the feed: new units get promoted, sold units come down the same day.
Restock signals
Paired with Demand Insights, you see what to buy at auction, not just what to discount.
Don't take the screenshots' word for it.
Bayou Ridge Auto Group is a fictional two-store Toyota and Ford group running on the same portal our dealer clients use. The numbers refresh every morning. Change the date range, switch stores, open any lead.
What dealers ask us.
- How often does competitor pricing update?
- Daily. Each snapshot is timestamped on the page.
Everything else a dealer gets.
- Ad AreasCost per lead by primary and secondary market, and units sold plotted by the county or parish your buyers actually live in. Find out which zip codes are worth the money.See how it works
- Leads and SalesEvery lead from every source — website, OEM, third-party sites, chat, phone-ups, walk-ins — pulled from your CRM with sold units and closing rate per source.See how it works
- Sales TeamPer-salesperson leads, close rate, units, follow-up gaps, and outbound calls — ranked, so you know who to give the next lead to.See how it works
- AI Chat & DemandAn AI sales assistant that quotes real units from your feed, captures after-hours leads into the CRM, and shows which vehicles shoppers want that you don’t have.See how it works
- Ad Spend & Co-opReal conversions per campaign, budget pacing across every agency you use, and OEM co-op funds tracked through to reimbursement.See how it works
Ready to put a marketing + technology team behind your business?
20-minute intro call. We'll tell you what we'd build first.